Client Case Study

Discover how DomIQ is transforming consumer brands and preparing them for the future with AI. Read about the impact we've made for our clients.

Apartment Dynamics Logo

Apartment Dynamics

Automating Tenant Conversion and Leasing Workflows with AI in Less Than 6 Weeks

Founded in 2024, DomIQ is a next-generation AI platform transforming how property managers convert prospects and manage tenant onboarding. Deployed at Grand Oaks Apartments, one of 50 properties owned by Apartment Dynamics, DomIQ reduces manual leasing effort while boosting qualified lead engagement through intelligent chat, smart scheduling, and embedded analytics.
Founded
Chapel Hill, 2024
Partnered with Apartment Dynamics Since
May 2025
Lead Response Time
93%
Decrease in average time to first contact
Engaged Leads
5x
Increase in qualified lead conversations
Conversion Boost
21%
Increase in site-to-lead conversion rate

Grand Oaks Apartments had steady web traffic—but struggled to convert it. Like many multifamily operators, their leasing office was juggling too many tasks with too few tools. Most site visitors left without contact, and staff couldn't keep up with follow-up. Within 6 weeks of launching DomIQ, Grand Oaks transformed into a high-conversion leasing engine powered by AI—without increasing headcount.

1. Embedded Video Leasing Agent with AI Intelligence

DomIQ redefined the leasing journey by launching a branded, video-first leasing agent directly on the Grand Oaks website. Powered by Akool's avatar system and AgoraRTC's real-time infrastructure, the AI assistant engages visitors in natural conversation, answers questions about availability, pricing, and tours, and drives them toward conversion.

Unlike legacy chatbots, DomIQ's assistant uses a Retrieval-Augmented Generation (RAG) pipeline with Milvus and AWS EC2 to reference property-specific information dynamically. Prospects can ask anything—from pet policy to neighborhood amenities—and receive accurate, voice-narrated responses in seconds. The result: a seamless, emotionally engaging leasing experience that operates 24/7 and books more tours than any human rep.

2. Centralized Dashboard for Property Managers

Behind every prospect interaction is DomIQ's command center: the Property Manager Dashboard. Designed for ease and clarity, the dashboard gives leasing teams full visibility into leads, tasks, media, tours, and chat activity—all in one place.

With deep Amplitude analytics integration, the dashboard tracks engagement, conversation abandonment, CTA clicks, and incentive claims in real time. Agents can view conversation summaries, assign tasks, update statuses, and trigger follow-ups with a click. Every interaction is stitched to a single lead timeline, creating a high-resolution picture of each tenant's journey.

The dashboard also includes a media library, lead scoring insights, and a responsive calendar system built on FullCalendar, letting teams book, modify, and track tours with zero friction. Best of all, it integrates seamlessly into existing workflows—so Grand Oaks staff didn't need new tools or training to get started.

DomIQ combines an intelligent front end with operational simplicity, delivering real business outcomes in weeks. With future expansions underway—including instant income verification, ID checks, and application autofill—DomIQ is poised to become the default operating layer for multifamily leasing.